Coded Neuromarketing Literature Review Data

Letizia Alvino (Creator)

Entrepreneurship, Technology, Management

Dataset

Description

This data can be used to categorise neuroscience studies related to the domain of Marketing.

Date made available	13 Dec 2023
Publisher	4TU.Centre for Research Data
Temporal coverage	2004 - 2019
Date of data production	2004 - 2019

Contact person

Letizia Alvino

1 Review article

Picking Your Brains: Where and How Neuroscience Tools Can Enhance Marketing Research
Alvino, L., Pavone, L., Abhishta, A. & Robben, H., 3 Dec 2020, In: Frontiers in Neuroscience. 14, 577666.
Research output: Contribution to journal › Review article › Academic › peer-review

Open Access
File
59 Citations (Scopus)

319 Downloads (Pure)

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