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PhD Thesis - Research UT, graduation UT
PhD Thesis - Research UT, graduation UT

Brand Worlds in Industrial Marketing

Österle, B., 22 Mar 2019, Enschede: University of Twente. 223 p.

Research output: ThesisPhD Thesis - Research UT, graduation UT

Open Access
File
160 Downloads (Pure)

Lost habits and the acceptance of product service systems

Schotman, H., 1 Sep 2017, Enschede: University of Twente. 216 p.

Research output: ThesisPhD Thesis - Research UT, graduation UT

Open Access
File
133 Downloads (Pure)
11 Downloads (Pure)

Theory and practice of brand co-creation

Kristal, S., 4 Oct 2019, Enschede: University of Twente. 177 p.

Research output: ThesisPhD Thesis - Research UT, graduation UT

Open Access
File
414 Downloads (Pure)