Photo of Jörg Henseler

Jörg Henseler


  • 6581 Citations
  • 24 h-Index
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Fingerprint Fingerprint is based on mining the text of the person's scientific documents to create an index of weighted terms, which defines the key subjects of each individual researcher.

Composite materials Engineering & Materials Science
Social sciences Engineering & Materials Science
Partial least squares Business & Economics
Industry Engineering & Materials Science
Modeling Business & Economics
Information systems Engineering & Materials Science
Behavioral research Engineering & Materials Science
Innovation Engineering & Materials Science

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Research Output 2003 2018

Analyzing sequential choice in online innovation communities

Somers, C. E., Stockstrom, C. & Henseler, J. 5 Jun 2018 (Accepted/In press) 16th International Open and User Innovation Conference.

Research output: Chapter in Book/Report/Conference proceedingConference contribution

A Test for Multigroup Comparison in Partial Least Squares Path Modeling

Klesel, M., Schuberth, F., Henseler, J. & Niehaves, B. 31 Aug 2018 (Accepted/In press) In : Internet research. IntR-11-2017-0418

Research output: Contribution to journalArticle

Social sciences
Statistical tests
Partial least squares

Brand worlds: Introducing experiential marketing to B2B branding

Österle, B. M., Kuhn, M. & Henseler, J. Jul 2018 In : Industrial marketing management. 72, p. 71-98

Research output: Contribution to journalArticle

Confirmatory Composite Analysis

Schuberth, F., Henseler, J. & Dijkstra, T. K. 16 Mar 2018

Research output: Contribution to conferencePaper

Open Access
Model testing
Canonical correlation analysis

Confirmatory Composite Analysis

Schuberth, F., Henseler, J. & Dijkstra, T. K. 28 Nov 2018 (Accepted/In press) In : Frontiers in psychology. 409059

Research output: Contribution to journalArticle

Open Access

Activities 2014 2014

  • 6 Oral presentation