• 12533 Citations
  • 30 h-Index
20032020

Research output per year

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Research Output

How to perform and report an impactful analysis using partial least squares? Guidelines for confirmatory and explanatory IS research

Benitez Amado, J., Henseler, J., Castillo, A. & Schuberth, F., Mar 2020, In : Information and management. 57, 2, 103168.

Research output: Contribution to journalArticleAcademicpeer-review

Open Access
File
  • 9 Citations (Scopus)
    68 Downloads (Pure)

    Performative corporate brand identity in industrial markets: The case of German prosthetics manufacturer Ottobock

    Kristal, S., Baumgarth, C. & Henseler, J., 4 Apr 2020, (Accepted/In press) In : Journal of business research. JBR-D-19-01562R2.

    Research output: Contribution to journalArticleAcademicpeer-review

    The use of design thinking within the brand management discipline: A literature review

    Halstrick, B., Schmidt, H. J. & Henseler, J., 10 Jan 2020, Forum Markenforschung 2018: Tagungsband der internationalen Konferenz „DERMARKENTAG“. Schmidt, H. J. & Baumgarth, C. (eds.). Wiesbaden: Springer Gabler, p. 213-228

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

  • A test for multigroup comparison using partial least squares path modeling

    Klesel, M., Schuberth, F., Henseler, J. & Niehaves, B., Jan 2019, In : Internet research. 29, 3, p. 464-477 IntR-11-2017-0418.

    Research output: Contribution to journalArticleAcademicpeer-review

  • 6 Citations (Scopus)

    Prizes

    2018 Highly Cited Researcher

    Jörg Henseler (Recipient), 27 Nov 2018

    Prize: Other distinction

    File

    2019 Highly Cited Researcher

    Jörg Henseler (Recipient), 19 Nov 2019

    Prize: Other distinction

    File
  • Best Paper Award, DerMarkentag2018

    Jörg Henseler (Recipient), 28 Sep 2018

    Prize: Other distinction

    Activities

    • 6 Oral presentation

    Targeting top journals: crafting manuscripts using quantitative methods

    Jörg Henseler (Speaker)
    4 Nov 2014

    Activity: Talk or presentationOral presentation

    Assessing and Testing the Goodness-of-Fit of PLS Path Models

    Theo K. Dijkstra (Speaker), Jörg Henseler (Speaker)
    9 May 2014

    Activity: Talk or presentationOral presentation

    Understanding curvilinear effects in sponsorship: The influence of consumer involvement towards the event on brand-event image congruence

    B. WIlson (Speaker), R. Briels (Speaker), Jörg Henseler (Speaker)
    26 Jun 2014

    Activity: Talk or presentationOral presentation

    Recent developments in PLS path modeling: consistent PLS and goodness-of-fit

    Jörg Henseler (Speaker)
    27 Nov 2014

    Activity: Talk or presentationOral presentation

    Press / Media

    "Focus in quality and impact, not quantity"

    Jörg Henseler

    20/12/19

    1 Media contribution

    Press/Media: Other

    Center for Research in Sustainable Packaging

    Jörg Henseler

    1/07/19

    1 Media contribution

    Press/Media: Expert Comment