Research output per year
Research output per year
Personal profile
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Dive into the research topics where Jörg Henseler is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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A fresh look at the assessment of discriminant validity
Berger, J. J., Schuberth, F. & Henseler, J., Apr 2026.Research output: Contribution to conference › Abstract › Academic
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Consumers’ perception of native advertising on social media: A systematic literature review
Huebner, M., Thalmann, J. & Henseler, J., 2026, (Accepted/In press) In: Journal of marketing communications.Research output: Contribution to journal › Article › Academic › peer-review
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Entering B2B brands’ living rooms: How brand worlds can help build brand equity
Henseler, J., 10 Jul 2026, In: Industrial marketing management. 136, July, p. 266-286Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile -
Evaluating Goodness-of-Fit Indices for Composite Models: The Case of Differences
Fuchs, E., Henseler, J. & Schuberth, F., 16 Apr 2026.Research output: Contribution to conference › Abstract › Academic
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Moderated Mediation with Composites: The Composite Moderated Structural Equations Approach
Schamberger, T., Schuberth, F. & Henseler, J., Apr 2026, In: Behavior research methods. 58, 4, 15 p., 104.Research output: Contribution to journal › Article › Academic › peer-review
Open AccessFile7 Downloads (Pure)
Datasets
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Raw data "E-perceptions and business 'mating': The Communication Effects of the Relative Width of Males' Faces in Business Portraits"
van Zeeland, E. (Creator) & Henseler, J. (Creator), 4TU.Centre for Research Data, 15 Apr 2021
DOI: 10.4121/14317574, https://data.4tu.nl/articles/_/14317574 and 2 more links, https://doi.org/10.4121/14317574.v1, https://data.4tu.nl/articles/_/14317574/1 (show fewer)
Dataset
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A flexible way to study composites in ecology using structural equation modeling
Schuberth, F. (Creator), Henseler, J. (Contributor) & Yu, X. (Contributor), Zenodo, 13 Mar 2025
DOI: 10.5281/zenodo.15017664, https://zenodo.org/records/15017664 and 2 more links, https://doi.org/10.5281/zenodo.15017665, https://zenodo.org/records/15017665 (show fewer)
Dataset
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cSEM: Composite-Based Structural Equation Modeling
Rademaker, M. (Creator), Schuberth, F. (Creator), Schamberger, T. S. (Creator), Klesel, M. (Creator), Phuc Nguyen, H. (Creator), Dijkstra, T. K. (Creator) & Henseler, J. (Creator), CRAN, 16 May 2025
https://CRAN.R-project.org/package=cSEM
Dataset: Software
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ADANCO 1.0. Kleve: Composite Modeling
Henseler, J. (Creator), Composite Modeling GmbH & Co, 2014
Dataset: Software
Prizes
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2013 UAM-ASISA Best Paper Award for Health Management and Health Economics
Henseler, J. (Recipient), 2013
Prize: Honorary award
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Activities
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18th Global Brand Conference 2025
Kirkby, A. L. (Participant), Baumgarth, C. (Participant) & Henseler, J. (Participant)
7 May 2025 → 9 May 2025Activity: Participating in or organising an event › Participating in a conference, workshop, ...
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A flexible way to study composites in ecology using structural equation modeling
Schuberth, F. (Speaker), Henseler, J. (Contributor) & Yu, X. (Contributor)
13 Mar 2025Activity: Talk or presentation › Invited talk
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From Concepts to validation: Mastering the modeling of formative constructs
Trinchera, L. (Speaker) & Henseler, J. (Speaker)
13 Aug 2025Activity: Talk or presentation › Oral presentation
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Twin Transition - Aligning Digital and Sustainable Transition for Responsible Leadership
Steiger, A. (Speaker), Hensel-Börner, S. (Contributor) & Henseler, J. (Contributor)
6 Jun 2025Activity: Talk or presentation › Oral presentation
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Meeting of the Working Group Structural Equation Modeling, SEM 2024
Schuberth, F. (Participant) & Henseler, J. (Participant)
14 Mar 2024 → 15 Mar 2024Activity: Participating in or organising an event › Organising a conference, workshop, ...
Press/Media
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Study Finds Social Media Ads are Getting Harder for Users to Detect
Hübner, M. & Henseler, J.
25/08/25
1 item of Media coverage
Press/Media: Research
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Un estudio revela que los usuarios confunden publicidad y contenido en Instagram
Hübner, M. & Henseler, J.
20/08/25
1 item of Media coverage
Press/Media: Research
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Publicidade camuflada: utilizadores não detetam anúncios nas redes sociais, revela estudo
Hübner, M. & Henseler, J.
19/08/25
1 item of Media coverage
Press/Media: Research
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Aseguran que se está expuesto a más anuncios en las redes sociales de lo en realidad se cree
Hübner, M. & Henseler, J.
19/08/25
1 item of Media coverage
Press/Media: Research