Martijn Veltkamp

  • 216 Citations
  • 5 h-Index
20082014

Research output per year

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Research Output

  • 216 Citations
  • 5 h-Index
  • 6 Article
  • 1 Chapter
  • 1 Conference contribution
  • 1 PhD Thesis - Research external, graduation external
  • 14 Citations (Scopus)

    Motivating consumer behavior by subliminal conditioning in the absence of basic needs: Striking even while the iron is cold

    Veltkamp, M., Custers, R. & Aarts, H., 2011, In : Journal of consumer psychology. 21, p. 49-56 8 p.

    Research output: Contribution to journalArticleAcademicpeer-review

    32 Citations (Scopus)

    A guide to subliminal persuasion: The role of needs and conditioning in motivating behavior

    Veltkamp, M., Custers, R. & Aarts, H., 25 Feb 2010, Advances in consumer psychology. Meloy, M. G. & Duhachek, A. L. (eds.). Florida: Society for Consumer Psychology, p. 107-108

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    On the instigation of implicit motivation: How deprivation and positive affect cause motivated behaviour.

    Veltkamp, M., 19 Jun 2009, Enschede: Ipskamp Printing. 119 p.

    Research output: ThesisPhD Thesis - Research external, graduation external

    Unravelling the motivational yarn: A framework for understanding the instignation of implicitly motivated behaviour resulting from deprivation and positive affect.

    Veltkamp, M., Aarts, H. & Custers, R., 2009, In : European review of social psychology. 20, 1, p. 345-381 37 p.

    Research output: Contribution to journalArticleAcademicpeer-review