Patrick Weretecki

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Fingerprint Dive into the research topics where Patrick Weretecki is active. These topic labels come from the works of this person. Together they form a unique fingerprint.

Customer participation Business & Economics
Value co-creation Business & Economics
Exploratory study Business & Economics
Salesperson Business & Economics
Interaction Business & Economics
Salespeople Business & Economics
Value creation Business & Economics
Self-assessment Business & Economics

Research Output 2018 2018

  • 1 Conference contribution

Salespersons’ missing perspective on customer participation behavior in value co-creation: An exploratory study

Weretecki, P., Greve, G. & Henseler, J., 29 May 2018, 47th EMAC Annual Conference.

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Exploratory study
Customer participation
Value co-creation