A competitive success model in the hotel industry

M. Rosario Gonzalez-Rodriguez, Rosario Martín-Samper, José Luis Jiménez-Caballero

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

Abstract

The aim of the paper focus on identifying those factors involved in the competitive success of hotel companies and the interrelations between them, taking into account the socio-economic influence that these companies might have on Andalusian region and the few studies carried out in tourism sector so far. The study tries to specify an econometric model that may include factors that appear as mechanisms for the generation of competitive advantage. The research model allows us to identify the relative impact of the "industry factor" and the company’s own specific factors, "hotel intangible resources", on competitive success.
Original languageEnglish
Title of host publicationProceedings of the 2nd International Symposium on Partial Least Squares Path Modeling
Subtitle of host publicationThe Conference for PLS Users
EditorsJörg Henseler, Christian Ringle, José Roldán, Gabriel Cepeda
Place of PublicationEnschede
PublisherUnivesity of Twente
Number of pages12
ISBN (Print)9789036540568
DOIs
Publication statusPublished - 2015
Externally publishedYes
Event2015 PLS User Conference: 2nd International Symposium on Partial Least Squares Path Modeling - The Conference for PLS Users - Seville, Spain
Duration: 16 Jun 201519 Jun 2015

Conference

Conference2015 PLS User Conference
CountrySpain
CitySeville
Period16/06/1519/06/15

Keywords

  • Competitiveness
  • Firm assets
  • Industry forces
  • Strategy management
  • Profitability
  • Market position

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