An investigation on environmental scanning and growth strategy in high tech small and medium sized enterprises

Azhdar Karami

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademic

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Abstract

The idea that environmental scanning can be a key factor to sustained competitive advantage calls for the integration of business strategy and environment. Not surprisingly, environmental scanning is widely viewed as the first step in the process linking strategy and environment. The main debate in strategy and environment is nowadays concerned with the primary importance of environmental scanning to strategy formulation and implementation. More specially, effective scanning of the environment is seen as necessary to the successful alignment of competitive strategies with environmental requirements and the achievement of outstanding performance in SMEs. This paper explores the above relationship in the British electronic manufacturing industry. It is based on the empirical evidence and the findings of a survey of 132 Chief Executive Officers’ (CEO) views on environmental scanning and strategy in SMEs. It is concluded that, there is a significant relationship between increasing the environmental scanning of the firm, and the success of the firm’s performance in small and medium sized manufacturing firms in electronic industry. Accordingly, because of dynamic aspect of electronic industry, obtaining information on several aspects of environmental sectors facilitates alignment between business strategy and environment.
Original languageEnglish
Title of host publicationProceedings of the 16th Annual High Technology Small Firms Conference 2008
Place of PublicationEnschede
PublisherUniversity of Twente
Number of pages16
ISBN (Print)9789036526685
DOIs
Publication statusPublished - 2008
Externally publishedYes
Event16th Annual High Technology Small Firms Conference, HTSF 2008 - Enschede, Netherlands
Duration: 21 May 200823 May 2008
Conference number: 16

Conference

Conference16th Annual High Technology Small Firms Conference, HTSF 2008
Abbreviated titleHTSF
Country/TerritoryNetherlands
CityEnschede
Period21/05/0823/05/08

Keywords

  • Incubation
  • Creation of a supporting environment
  • Fostering high technology small businesses

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