Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps

Charalampos Voutsas; Ardion Beldad; Mark Tempelman

doi:10.1007/978-3-319-91485-5_9

Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps

Charalampos Voutsas, Ardion Beldad^*, Mark Tempelman

^*Corresponding author for this work

Communication Science

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

1 Citation (Scopus)

11 Downloads (Pure)

Abstract

Mobile apps, just like traditional products (e.g. books, electronic goods) and services (e.g. hotels) sold and marketed online, are increasingly being subjected to after-use evaluations. While the factors influencing people’s intention to write reviews for product and services have been increasingly understood, the mechanisms behind people’s willingness to review mobile apps, which often can be used without any cost, are not yet fully explored. Using the Theory of Planned Behavior and a set of functions for writing reviews identified in previous studies, a model was tested with survey data from 214 Greek mobile app users to identify the factors that influenced their intention to write reviews for mobile apps. Results of a hierarchical regression analysis shows that app review writing intention is influenced by a positive attitude towards the act, perceived behavioral control, descriptive social norms, and ego-defensive function.

Original language	English
Title of host publication	Social Computing and Social Media. Technologies and Analytics
Subtitle of host publication	10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings
Editors	Gabriele Meiselwitz
Publisher	Springer
Pages	126-136
Number of pages	11
ISBN (Electronic)	978-3-319-91485-5
ISBN (Print)	9783319914848
DOIs	https://doi.org/10.1007/978-3-319-91485-5_9
Publication status	Published - 31 May 2018
Event	10th International Conference on Social Computing and Social Media, SCSM 2018 - Caesars Palace, Las Vegas, United States Duration: 15 Jul 2018 → 20 Jul 2018 Conference number: 10

Publication series

Name	Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume	10914 LNCS
ISSN (Print)	0302-9743
ISSN (Electronic)	1611-3349

Conference

Conference	10th International Conference on Social Computing and Social Media, SCSM 2018
Abbreviated title	SCSM 2018
Country/Territory	United States
City	Las Vegas
Period	15/07/18 → 20/07/18
Other	Held in conjunction with HCI International 2018

Keywords

Mobile app reviews
Online review writing functions
Theory of planned behavior

Access to Document

10.1007/978-3-319-91485-5_9

Cite this

Voutsas, C., Beldad, A., & Tempelman, M. (2018). Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps. In G. Meiselwitz (Ed.), Social Computing and Social Media. Technologies and Analytics: 10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings (pp. 126-136). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 10914 LNCS). Springer. https://doi.org/10.1007/978-3-319-91485-5_9

Voutsas, Charalampos ; Beldad, Ardion ; Tempelman, Mark. / Because it’s good for my feeling of self-worth : Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps. Social Computing and Social Media. Technologies and Analytics: 10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings. editor / Gabriele Meiselwitz. Springer, 2018. pp. 126-136 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)).

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abstract = "Mobile apps, just like traditional products (e.g. books, electronic goods) and services (e.g. hotels) sold and marketed online, are increasingly being subjected to after-use evaluations. While the factors influencing people{\textquoteright}s intention to write reviews for product and services have been increasingly understood, the mechanisms behind people{\textquoteright}s willingness to review mobile apps, which often can be used without any cost, are not yet fully explored. Using the Theory of Planned Behavior and a set of functions for writing reviews identified in previous studies, a model was tested with survey data from 214 Greek mobile app users to identify the factors that influenced their intention to write reviews for mobile apps. Results of a hierarchical regression analysis shows that app review writing intention is influenced by a positive attitude towards the act, perceived behavioral control, descriptive social norms, and ego-defensive function.",

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Voutsas, C, Beldad, A & Tempelman, M 2018, Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps. in G Meiselwitz (ed.), Social Computing and Social Media. Technologies and Analytics: 10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), vol. 10914 LNCS, Springer, pp. 126-136, 10th International Conference on Social Computing and Social Media, SCSM 2018 , Las Vegas, Nevada, United States, 15/07/18. https://doi.org/10.1007/978-3-319-91485-5_9

Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps. / Voutsas, Charalampos; Beldad, Ardion ; Tempelman, Mark.
Social Computing and Social Media. Technologies and Analytics: 10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings. ed. / Gabriele Meiselwitz. Springer, 2018. p. 126-136 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 10914 LNCS).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

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AU - Voutsas, Charalampos

AU - Beldad, Ardion

AU - Tempelman, Mark

N1 - Conference code: 10

PY - 2018/5/31

Y1 - 2018/5/31

N2 - Mobile apps, just like traditional products (e.g. books, electronic goods) and services (e.g. hotels) sold and marketed online, are increasingly being subjected to after-use evaluations. While the factors influencing people’s intention to write reviews for product and services have been increasingly understood, the mechanisms behind people’s willingness to review mobile apps, which often can be used without any cost, are not yet fully explored. Using the Theory of Planned Behavior and a set of functions for writing reviews identified in previous studies, a model was tested with survey data from 214 Greek mobile app users to identify the factors that influenced their intention to write reviews for mobile apps. Results of a hierarchical regression analysis shows that app review writing intention is influenced by a positive attitude towards the act, perceived behavioral control, descriptive social norms, and ego-defensive function.

AB - Mobile apps, just like traditional products (e.g. books, electronic goods) and services (e.g. hotels) sold and marketed online, are increasingly being subjected to after-use evaluations. While the factors influencing people’s intention to write reviews for product and services have been increasingly understood, the mechanisms behind people’s willingness to review mobile apps, which often can be used without any cost, are not yet fully explored. Using the Theory of Planned Behavior and a set of functions for writing reviews identified in previous studies, a model was tested with survey data from 214 Greek mobile app users to identify the factors that influenced their intention to write reviews for mobile apps. Results of a hierarchical regression analysis shows that app review writing intention is influenced by a positive attitude towards the act, perceived behavioral control, descriptive social norms, and ego-defensive function.

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Voutsas C, Beldad A , Tempelman M. Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps. In Meiselwitz G, editor, Social Computing and Social Media. Technologies and Analytics: 10th International Conference, SCSM 2018, Held as Part of HCI International 2018, Proceedings. Springer. 2018. p. 126-136. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)). doi: 10.1007/978-3-319-91485-5_9

Because it’s good for my feeling of self-worth: Testing the expanded theory of planned behavior to predict Greek users’ intention to review mobile apps

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Keywords

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