Abstract
| Original language | English |
|---|---|
| Title of host publication | The making of European consumption: facing the American challenge |
| Editors | Per Lundin, Thomas Kaiserfeld |
| Place of Publication | Basingstoke |
| Publisher | Palgrave |
| Pages | 157-177 |
| Number of pages | 21 |
| ISBN (Print) | 9781137374042 |
| DOIs | |
| Publication status | Published - 2015 |
Publication series
| Name | |
|---|---|
| Publisher | Palgrave |
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Keywords
- IR-97907
- METIS-312852
Cite this
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Confronting the lure of American tourism: modern accommodation in the Netherlands. / Albert de la Bruheze, Adri A.
The making of European consumption: facing the American challenge. ed. / Per Lundin; Thomas Kaiserfeld. Basingstoke : Palgrave, 2015. p. 157-177.Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review
TY - CHAP
T1 - Confronting the lure of American tourism: modern accommodation in the Netherlands
AU - Albert de la Bruheze, Adri A.
PY - 2015
Y1 - 2015
N2 - American ideals and models feature prominently in the master narrative of post-war European consumer societies. Some claim that the American way of life ultimately gained hegemony in Europe. The authors of this book assert that a crucial dimension is missing from the claim of American hegemony - namely, the realities of European power, and the often-complex actions taken by Europeans. In this volume, scholarship from different European countries demonstrates that Europeans maintained myriad views of America; Europeans did not appropriate a homogenous notion of America. The chapters illustrate how, by distinguishing between product and process innovations enables, patterns of appropriation become apparent. The contributors to this volume demonstrate that American elements - from models to practices to technologies - were more prominent in European process innovations than in product innovations. And, ultimately, post-war European consumption is best described as a process of selective appropriation -rather than the wholesale acceptance or rejection - of American ideals and models.
AB - American ideals and models feature prominently in the master narrative of post-war European consumer societies. Some claim that the American way of life ultimately gained hegemony in Europe. The authors of this book assert that a crucial dimension is missing from the claim of American hegemony - namely, the realities of European power, and the often-complex actions taken by Europeans. In this volume, scholarship from different European countries demonstrates that Europeans maintained myriad views of America; Europeans did not appropriate a homogenous notion of America. The chapters illustrate how, by distinguishing between product and process innovations enables, patterns of appropriation become apparent. The contributors to this volume demonstrate that American elements - from models to practices to technologies - were more prominent in European process innovations than in product innovations. And, ultimately, post-war European consumption is best described as a process of selective appropriation -rather than the wholesale acceptance or rejection - of American ideals and models.
KW - IR-97907
KW - METIS-312852
U2 - 10.1057/9781137374042.0013
DO - 10.1057/9781137374042.0013
M3 - Chapter
SN - 9781137374042
SP - 157
EP - 177
BT - The making of European consumption: facing the American challenge
A2 - Lundin, Per
A2 - Kaiserfeld, Thomas
PB - Palgrave
CY - Basingstoke
ER -