Connecting marketing to construction process: The impact of internationalization

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    Original languageUndefined
    Title of host publicationOpportunities and strategies in al global market place. Proceedings of the first international construction marketing conference. 26-27 augustus. Preece, Chr.N, (ed.)
    Place of PublicationLeeds, UK
    Pages141-148
    Number of pages8
    Publication statusPublished - 26 Aug 1998

    Keywords

    • METIS-125758

    Cite this

    Tijhuis, W. (1998). Connecting marketing to construction process: The impact of internationalization. In Opportunities and strategies in al global market place. Proceedings of the first international construction marketing conference. 26-27 augustus. Preece, Chr.N, (ed.) (pp. 141-148). Leeds, UK.