@inproceedings{b24b2ed9fb874ceb820bae2f4598752d,
title = "Contents of corporate communication plans",
author = "Egbert Woudstra and {van Gemert-Pijnen}, Lisette",
year = "1991",
month = oct,
day = "15",
language = "English",
isbn = "978-3-927226-09-8",
series = "Beitr{\"a}ge zur Wirtschaftskommunikation",
publisher = "Attikon Verlag",
number = "2",
pages = "313--316",
editor = "Theo Bungarten",
booktitle = "Konzepte zur Unternehmenskommunikation, Unternehmenskultur & Unternehmensidentit{\"a}t = Concepts of business communication, corporate culture & corporate identity",
}