Customer Engagement Configurations in Social Media: Equifinality and Esharing

Research output: Contribution to conferencePaperAcademicpeer-review

Original languageEnglish
Pages-
Publication statusPublished - 20 Mar 2016
Event6th Global Innovation and Knowledge Academy, GIKA 2016 - Valencia, Spain
Duration: 20 Mar 201623 Mar 2016

Conference

Conference6th Global Innovation and Knowledge Academy, GIKA 2016
Abbreviated titleGIKA
CountrySpain
CityValencia
Period20/03/1623/03/16

Keywords

  • METIS-321039

Cite this

Carlson, J., & Gelhard, C. V. (2016). Customer Engagement Configurations in Social Media: Equifinality and Esharing. -. Paper presented at 6th Global Innovation and Knowledge Academy, GIKA 2016, Valencia, Spain.
Carlson, J. ; Gelhard, Carsten Volker. / Customer Engagement Configurations in Social Media: Equifinality and Esharing. Paper presented at 6th Global Innovation and Knowledge Academy, GIKA 2016, Valencia, Spain.
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title = "Customer Engagement Configurations in Social Media: Equifinality and Esharing",
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author = "J. Carlson and Gelhard, {Carsten Volker}",
year = "2016",
month = "3",
day = "20",
language = "English",
pages = "--",
note = "6th Global Innovation and Knowledge Academy, GIKA 2016, GIKA ; Conference date: 20-03-2016 Through 23-03-2016",

}

Carlson, J & Gelhard, CV 2016, 'Customer Engagement Configurations in Social Media: Equifinality and Esharing' Paper presented at 6th Global Innovation and Knowledge Academy, GIKA 2016, Valencia, Spain, 20/03/16 - 23/03/16, pp. -.

Customer Engagement Configurations in Social Media: Equifinality and Esharing. / Carlson, J.; Gelhard, Carsten Volker.

2016. - Paper presented at 6th Global Innovation and Knowledge Academy, GIKA 2016, Valencia, Spain.

Research output: Contribution to conferencePaperAcademicpeer-review

TY - CONF

T1 - Customer Engagement Configurations in Social Media: Equifinality and Esharing

AU - Carlson, J.

AU - Gelhard, Carsten Volker

PY - 2016/3/20

Y1 - 2016/3/20

KW - METIS-321039

M3 - Paper

SP - -

ER -

Carlson J, Gelhard CV. Customer Engagement Configurations in Social Media: Equifinality and Esharing. 2016. Paper presented at 6th Global Innovation and Knowledge Academy, GIKA 2016, Valencia, Spain.