Customer Engagement Configurations in Social Media: Equifinality and Esharing

J. Carlson, Carsten Volker Gelhard

Research output: Contribution to conference › Paper › peer-review

Original language	English
Pages	-
Publication status	Published - 20 Mar 2016
Event	6th Global Innovation and Knowledge Academy, GIKA 2016 - Valencia, Spain Duration: 20 Mar 2016 → 23 Mar 2016

Conference	6th Global Innovation and Knowledge Academy, GIKA 2016
Abbreviated title	GIKA
Country/Territory	Spain
City	Valencia
Period	20/03/16 → 23/03/16

Keywords

@conference{1f682e893d1541728d4e540905a7769b,

title = "Customer Engagement Configurations in Social Media: Equifinality and Esharing",

keywords = "METIS-321039",

author = "J. Carlson and Gelhard, {Carsten Volker}",

year = "2016",

month = mar,

day = "20",

language = "English",

pages = "--",

note = "6th Global Innovation and Knowledge Academy, GIKA 2016, GIKA ; Conference date: 20-03-2016 Through 23-03-2016",

}