| Original language | Undefined |
|---|---|
| Pages (from-to) | 116-121 |
| Number of pages | 6 |
| Journal | Absatzwirtschaft |
| Volume | 31 |
| Issue number | 5 |
| Publication status | Published - 1988 |
Keywords
- METIS-126425
Das Marketing von Technologieprodukten
Horst Bender
Research output: Contribution to journal › Article › Professional