Abstract
Currently, business modelling is an art, instead of a science, as no scientific method for business modelling exists. This, and the lack of using business models altogether, causes many projects to end after the pilot stage, unable to fulfil their apparent promise. We propose a structured method to create “as-is” business models in a repeatable manner. The method consists of the following steps: identify the involved roles, recognize relations among roles, specify the main activities, and quantify using realistic estimates of the model. The resulting business model is suitable for analysis of the current situation. This is the basis for further predictions, for example business cases, scenarios, and alternative innovations. We offer two extra steps to develop these innovations and analyse alternatives. Using them may enable successful projects to be implemented, instead of ending on a shelf after the pilot stage.
| Original language | English |
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| Title of host publication | Proceedings of the First International Symposium on Business Modeling and Software Design 2011. |
| Editors | B Shishkov, Boris Shishkov |
| Place of Publication | Portugal |
| Publisher | SCITEPRESS |
| Pages | 88-95 |
| ISBN (Print) | 978-989-8425-68-3 |
| Publication status | Published - 27 Jul 2011 |
| Event | First International Symposium on Business Modeling and Software Design, BMSD 2011 - Berlin, Heidelberg, Sofia, Bulgaria Duration: 27 Jul 2011 → 28 Jul 2011 Conference number: 1 http://www.is-bmsd.org/BMSD2011/ |
Publication series
| Name | |
|---|---|
| Publisher | SciTePress - Science and Technology Publications |
Conference
| Conference | First International Symposium on Business Modeling and Software Design, BMSD 2011 |
|---|---|
| Abbreviated title | BMSD 2011 |
| Country/Territory | Bulgaria |
| City | Sofia |
| Period | 27/07/11 → 28/07/11 |
| Internet address |
Keywords
- METIS-279015
- Modelling method
- Business models
- Business modelling
- IR-79784