Embodied persuasion: Visual-spatial dimensions of meaning portrayal in visual and interactive media

Thomas J.L. van Rompay

doi:10.1007/978-3-319-07127-5_21

Embodied persuasion: Visual-spatial dimensions of meaning portrayal in visual and interactive media

Thomas J.L. van Rompay^*

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

2 Citations (Scopus)

7 Downloads (Pure)

Abstract

Research on embodied cognition indicates that abstract meaning attributions are to a large extent grounded in our own (and at the same time shared) bodily interactions in and with the environment. One particularly interesting finding relates to visual-spatial aspects inherent in these interactions that bring about specific experiential qualities. In this paper we will show how such visual-spatial dimensions may be applied across visual and interactive media in order to induce specific beliefs, feelings and behaviors. In addition, future directions are discussed, amongst others addressing the feasibility of applying the insights presented in interface and interactive product design.

Original language	English
Title of host publication	Persuasive Technology
Subtitle of host publication	9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings
Editors	Anna Spagnolli, Luca Chittaro, Luciano Gamberini
Publisher	Springer
Pages	247-252
Number of pages	6
ISBN (Electronic)	978-3-319-07127-5
ISBN (Print)	978-3-319-07126-8
DOIs	https://doi.org/10.1007/978-3-319-07127-5_21
Publication status	Published - 1 Jan 2014
Event	9th International Conference on Persuasive Technology, PERSUASIVE 2014 - University of Padua, Padua, Italy Duration: 21 May 2014 → 23 May 2014 Conference number: 9

Publication series

Name	Lecture Notes in Computer Science
Publisher	Springer
Volume	8462
ISSN (Print)	0302-9743
ISSN (Electronic)	1611-3349

Conference

Conference	9th International Conference on Persuasive Technology, PERSUASIVE 2014
Abbreviated title	PERSUASIVE
Country	Italy
City	Padua
Period	21/05/14 → 23/05/14

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Keywords

consumer decision making
embodiment
interactive products
Persuasive visualization
sensory experience

Cite this

van Rompay, T. J. L. (2014). Embodied persuasion: Visual-spatial dimensions of meaning portrayal in visual and interactive media. In A. Spagnolli, L. Chittaro, & L. Gamberini (Eds.), Persuasive Technology: 9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings (pp. 247-252). (Lecture Notes in Computer Science; Vol. 8462). Springer. https://doi.org/10.1007/978-3-319-07127-5_21

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van Rompay, TJL 2014, Embodied persuasion: Visual-spatial dimensions of meaning portrayal in visual and interactive media. in A Spagnolli, L Chittaro & L Gamberini (eds), Persuasive Technology: 9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings. Lecture Notes in Computer Science, vol. 8462, Springer, pp. 247-252, 9th International Conference on Persuasive Technology, PERSUASIVE 2014, Padua, Italy, 21/05/14. https://doi.org/10.1007/978-3-319-07127-5_21

Embodied persuasion : Visual-spatial dimensions of meaning portrayal in visual and interactive media. / van Rompay, Thomas J.L.

Persuasive Technology: 9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings. ed. / Anna Spagnolli; Luca Chittaro; Luciano Gamberini. Springer, 2014. p. 247-252 (Lecture Notes in Computer Science; Vol. 8462).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

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AB - Research on embodied cognition indicates that abstract meaning attributions are to a large extent grounded in our own (and at the same time shared) bodily interactions in and with the environment. One particularly interesting finding relates to visual-spatial aspects inherent in these interactions that bring about specific experiential qualities. In this paper we will show how such visual-spatial dimensions may be applied across visual and interactive media in order to induce specific beliefs, feelings and behaviors. In addition, future directions are discussed, amongst others addressing the feasibility of applying the insights presented in interface and interactive product design.

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van Rompay TJL. Embodied persuasion: Visual-spatial dimensions of meaning portrayal in visual and interactive media. In Spagnolli A, Chittaro L, Gamberini L, editors, Persuasive Technology: 9th International Conference, PERSUASIVE 2014, Padua, Italy, May 21-23, 2014. Proceedings. Springer. 2014. p. 247-252. (Lecture Notes in Computer Science). https://doi.org/10.1007/978-3-319-07127-5_21

Access to Document

10.1007/978-3-319-07127-5_21

Link to publication in Scopus