Estimating Affective Taste Experience Using Combined Implicit Behavioral and Neurophysiological Measures

A.-M. Brouwer; T.J. van den Broek; M.A. Hogervorst; D. Kaneko; A. Toet; V. Kallen; J.B.F. van Erp

doi:10.1109/TAFFC.2020.3032236

Estimating Affective Taste Experience Using Combined Implicit Behavioral and Neurophysiological Measures

A.-M. Brouwer, T.J. van den Broek, M.A. Hogervorst, D. Kaneko, A. Toet, V. Kallen, J.B.F. van Erp

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Abstract

We trained a model to distinguish an extreme high arousal, unpleasant drink from regular drinks based on a range of implicit behavioral and physiological responses to naturalistic tasting. The trained model predicted arousal ratings of regular drinks, highlighting the possibility to estimate affective experience without having to rely on subjective ratings.

Original language	English
Pages (from-to)	849-856
Number of pages	8
Journal	IEEE transactions on affective computing
Volume	14
Issue number	1
Early online date	19 Oct 2020
DOIs	https://doi.org/10.1109/TAFFC.2020.3032236
Publication status	Published - Mar 2023

Keywords

Affect sensing and analytics
Customer experience measurement
Nonverbal synthesis
Physiological measures
Tasting
n/a OA procedure

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10.1109/TAFFC.2020.3032236

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abstract = "We trained a model to distinguish an extreme high arousal, unpleasant drink from regular drinks based on a range of implicit behavioral and physiological responses to naturalistic tasting. The trained model predicted arousal ratings of regular drinks, highlighting the possibility to estimate affective experience without having to rely on subjective ratings.",

keywords = "Affect sensing and analytics, Customer experience measurement, Nonverbal synthesis, Physiological measures, Tasting, n/a OA procedure",

author = "A.-M. Brouwer and {van den Broek}, T.J. and M.A. Hogervorst and D. Kaneko and A. Toet and V. Kallen and {van Erp}, J.B.F.",

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Estimating Affective Taste Experience Using Combined Implicit Behavioral and Neurophysiological Measures

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Keywords

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