TY - JOUR
T1 - Expanding the Technology Acceptance Model with the Inclusion of Trust, Social Influence, and Health Valuation to Determine the Predictors of German Users’ Willingness to Continue using a Fitness App
T2 - A Structural Equation Modeling Approach
AU - Beldad, Ardion Daroca
AU - Hegner, Sabrina
N1 - Taylor & Francis deal
PY - 2018
Y1 - 2018
N2 - According to one market research, fitness or running apps are hugely popular in Germany. Such a trend prompts the question concerning the factors influencing German users’ intention to continue using a specific fitness app. To address the research question, the expanded Technology Acceptance Model (with the addition of trust, social influence, and health valuation) was tested with 476 German users of fitness apps. Structural equation modeling results reveal that respondents’ intention to continue using a specific fitness app is predicated on three factors, namely perceived ease of use, perceived usefulness, and injunctive social norm. Trust in the app developer and descriptive social norm do not have statistically significant effects on repeat usage intention, but they (alongside perceived ease of use and descriptive social norm) both influence users’ perception of a fitness app’s usefulness. Furthermore, ease of use and both injunctive and descriptive social norms significantly contribute to users’ trust in a fitness app developer
AB - According to one market research, fitness or running apps are hugely popular in Germany. Such a trend prompts the question concerning the factors influencing German users’ intention to continue using a specific fitness app. To address the research question, the expanded Technology Acceptance Model (with the addition of trust, social influence, and health valuation) was tested with 476 German users of fitness apps. Structural equation modeling results reveal that respondents’ intention to continue using a specific fitness app is predicated on three factors, namely perceived ease of use, perceived usefulness, and injunctive social norm. Trust in the app developer and descriptive social norm do not have statistically significant effects on repeat usage intention, but they (alongside perceived ease of use and descriptive social norm) both influence users’ perception of a fitness app’s usefulness. Furthermore, ease of use and both injunctive and descriptive social norms significantly contribute to users’ trust in a fitness app developer
KW - UT-Hybrid-D
U2 - 10.1080/10447318.2017.1403220
DO - 10.1080/10447318.2017.1403220
M3 - Article
SN - 1044-7318
VL - 34
SP - 882
EP - 893
JO - International journal of human-computer interaction
JF - International journal of human-computer interaction
IS - 9
ER -