Extrinsic and intrinsic customer motives for participation in co-creation activities in online communities: A taxonomy

    Research output: Contribution to conferencePaper

    Original languageEnglish
    Publication statusPublished - 27 Jun 2018
    Event26th Annual High Technology Small Firms Conference, HTSF 2018: technology based entrepreneurship - University College Groningen, Groningen, Netherlands
    Duration: 27 Jun 201828 Jun 2018
    Conference number: 26
    https://www.rug.nl/society-business/centre-for-entrepreneurship/research/htsf2018/

    Conference

    Conference26th Annual High Technology Small Firms Conference, HTSF 2018
    Abbreviated titleHTSF 2018
    CountryNetherlands
    CityGroningen
    Period27/06/1828/06/18
    Internet address

    Cite this

    Nohutlu, Z. D., Englis, B. G., Groen, A. J., & Constantinides, E. (2018). Extrinsic and intrinsic customer motives for participation in co-creation activities in online communities: A taxonomy. Paper presented at 26th Annual High Technology Small Firms Conference, HTSF 2018, Groningen, Netherlands.