From switching intention to switching behavior: towards an integration of PLS and logistic regression

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

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Original languageEnglish
Title of host publicationPLS and Related Methods
Subtitle of host publicationProceedings of the PLS'03 International Symposium, Lisbon, Portugal, September 15-17
EditorsManuel Vilares, M. Tenenhaus, P. Coelho, A. Morineau
Place of PublicationParis
PublisherDecisia
Pages143-145
ISBN (Print)9782906711495
Publication statusPublished - 2003
Externally publishedYes
Event3rd International Symposium on PLS and Related Methods, PLS 2003: Methodological aspects and application potentialities of PLS methods: Focus on Customers - Lisbon, Portugal
Duration: 15 Sep 200317 Sep 2003
Conference number: 3

Conference

Conference3rd International Symposium on PLS and Related Methods, PLS 2003
Abbreviated titlePLS
CountryPortugal
CityLisbon
Period15/09/0317/09/03

Keywords

  • IR-91755

Cite this

Henseler, J. (2003). From switching intention to switching behavior: towards an integration of PLS and logistic regression. In M. Vilares, M. Tenenhaus, P. Coelho, & A. Morineau (Eds.), PLS and Related Methods: Proceedings of the PLS'03 International Symposium, Lisbon, Portugal, September 15-17 (pp. 143-145). Paris: Decisia.