Generating anti-smoking news: Correspondeces between a health organisation’s press releases and free publicity.

L. Lagerwerf, Erik Taal, P. Brouwer

Research output: Chapter in Book/Report/Conference proceedingChapterAcademic

Original languageEnglish
Title of host publicationCampaigning for health. Case studies in health communication & health promotion.
EditorsA Schorr
Place of PublicationLengerich, Germany
PublisherPabst Science Publishers
Pages153-181
Number of pages231
ISBN (Print)978-3-89967-868-0
Publication statusPublished - 2013

Publication series

NameSeries on international media research
PublisherPabst Science Publishers
Number2

Keywords

  • IR-86588
  • METIS-296866

Cite this