Market orientation: Exploring the implementation issue

E.M. van Raaij, J.M.L. van Engelen (rug), J.W. Stoelhorst

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    Original languageUndefined
    Title of host publicationB.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998
    Place of PublicationDunedin, New Zealand
    Pages2741-2753
    Number of pages14
    Publication statusPublished - 1 Jan 1998

    Keywords

    • METIS-125315

    Cite this

    van Raaij, E. M., van Engelen (rug), J. M. L., & Stoelhorst, J. W. (1998). Market orientation: Exploring the implementation issue. In B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998 (pp. 2741-2753). Dunedin, New Zealand.
    van Raaij, E.M. ; van Engelen (rug), J.M.L. ; Stoelhorst, J.W. / Market orientation: Exploring the implementation issue. B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998. Dunedin, New Zealand, 1998. pp. 2741-2753
    @inproceedings{73e531d3810c4ca8a5ed609689ae535b,
    title = "Market orientation: Exploring the implementation issue",
    keywords = "METIS-125315",
    author = "{van Raaij}, E.M. and {van Engelen (rug)}, J.M.L. and J.W. Stoelhorst",
    year = "1998",
    month = "1",
    day = "1",
    language = "Undefined",
    isbn = "18-771-5607-8",
    pages = "2741--2753",
    booktitle = "B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998",

    }

    van Raaij, EM, van Engelen (rug), JML & Stoelhorst, JW 1998, Market orientation: Exploring the implementation issue. in B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998. Dunedin, New Zealand, pp. 2741-2753.

    Market orientation: Exploring the implementation issue. / van Raaij, E.M.; van Engelen (rug), J.M.L.; Stoelhorst, J.W.

    B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998. Dunedin, New Zealand, 1998. p. 2741-2753.

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    TY - GEN

    T1 - Market orientation: Exploring the implementation issue

    AU - van Raaij, E.M.

    AU - van Engelen (rug), J.M.L.

    AU - Stoelhorst, J.W.

    PY - 1998/1/1

    Y1 - 1998/1/1

    KW - METIS-125315

    M3 - Conference contribution

    SN - 18-771-5607-8

    SP - 2741

    EP - 2753

    BT - B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998

    CY - Dunedin, New Zealand

    ER -

    van Raaij EM, van Engelen (rug) JML, Stoelhorst JW. Market orientation: Exploring the implementation issue. In B.J. Gray & K.R. Deans (eds.) Marketing Connections, Proceedings of the ANZMAC (Australia New Zealand Marketing Academy Conference) 30 November - 2 December 1998. Dunedin, New Zealand. 1998. p. 2741-2753