New ventures in emerging industries: approaches to business model development

Petra Andries, Bart Van Looy, Catherine Lecocq, Koenraad Debackere

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademic

Abstract

It is well known that ventures in emerging markets are confronted with uncertainty (on the level of the technology as well as the market) complicating the upfront identification of viable business models. Market signals and technical tests may afterwards reveal information that was unknown or uncertain at the outset. As a results, most initial selections of business models by new businesses are re(de)fined later on. This observation directs our attention to the question how new ventures in emerging industries characterized by uncertainty approach the issue of business model development, a topic which has received limited attention in the literature so far.
Original languageEnglish
Title of host publicationProceedings of the 16th Annual High Technology Small Firms Conference 2008
Place of PublicationEnschede
PublisherUniversity of Twente
Number of pages3
ISBN (Print)9789036526685
Publication statusPublished - 2008
Externally publishedYes
Event16th Annual High Technology Small Firms Conference, HTSF 2008 - Enschede, Netherlands
Duration: 21 May 200823 May 2008
Conference number: 16

Conference

Conference16th Annual High Technology Small Firms Conference, HTSF 2008
Abbreviated titleHTSF
CountryNetherlands
CityEnschede
Period21/05/0823/05/08

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