| Original language | Undefined |
|---|---|
| Title of host publication | Marketing: its dynamics and challenges |
| Place of Publication | Maastricht |
| Publisher | University of Limburg |
| Pages | 1459-1461 |
| Number of pages | 3 |
| ISBN (Print) | 90-801929-1-0 |
| Publication status | Published - 1994 |
Keywords
- METIS-124747