Persuasive technology against public nuisance: Public urination in the urban nightlife district

Randy Bloeme*, Peter de Vries, Mirjam Galetzka, Paul van Soomeren

*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

2 Citations (Scopus)
3 Downloads (Pure)


Assumptions of the goal framing theory are applied to the specific context of a nightlife environment. Focusing on public urination as specific and often occurring antisocial behaviour in nightlife environments, this research explored how choice behaviour of potential public urinators can be influenced in a positive way. One boundary condition was to intervene in choice behaviour without negatively affecting the widely appreciated attractive and stimulating character of nightlife environments. Five experimental forms of nudging and priming are conducted to facilitate alternative social behaviour and to further stimulate potential public urinators to perform social behaviour. This was done by activating positive emotions, presenting visible and accessible alternatives and influencing subjective norms. Facilitating social behaviour reduced public urination by 41%, while additional interventions reduced public urination up to 67%. The results contribute to an extension of goal framing theory to specific contexts like nightlife environments.

Original languageEnglish
Title of host publicationPersuasive Technology: Development and Implementation of Personalized Technologies to Change Attitudes and Behaviors
Subtitle of host publication12th International Conference, PERSUASIVE 2017, Amsterdam, The Netherlands, April 4–6, 2017, Proceedings
EditorsPeter W. de Vries, Harri Oinas-Kukkonen, Liseth Siemons, Nienke Beerlage-de Jong, Lisette van Gemert-Pijnen
Number of pages12
ISBN (Electronic)978-3-319-55134-0
ISBN (Print)978-3-319-55133-3
Publication statusPublished - 2017
Event12th International Conference on Persuasive Technology, PERSUASIVE 2017 - Westergasfabriek, Amsterdam, Netherlands
Duration: 3 Apr 20176 Apr 2017
Conference number: 12

Publication series

NameLecture Notes in Computer Science
ISSN (Print)0302-9743
ISSN (Electronic)1611-3349
NameInformation Systems and Applications, incl. Internet/Web, and HCI


Conference12th International Conference on Persuasive Technology, PERSUASIVE 2017
Abbreviated titlePERSUASIVE
Internet address


  • Field experiment
  • Goal framing theory
  • Nudging
  • Priming
  • Public urination

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