Post-Project Market Review as a Tool for Stimulating Commercialisation of Knowledge Creation Projects

Liesbeth Y. Bout, Jaap H.M. Lombaers, Efthymios Constantinides, O.A.M. Fisscher, Petronella C. de Weerd-Nederhof

Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

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Abstract

Post-Project Reviews are mainly used as a tool to improve organisational learning (Busby, 1999; von Zedtwitz, 2002). However, post-project reviews can also be used as a tool to identify new market potential and to hand over technical knowledge from technical to marketing personnel (von Zedtwitz, 2002). This paper presents the findings of a research project on the improvement of commercialisation at TNO Industrial Technology. After the problem analysis, post-project reviews are introduced as one of the potential solutions to improve the commercialisation of knowledge creation projects.
Original languageEnglish
Title of host publicationNew Technology - Based Firms in the new Millennium
Subtitle of host publicationThe Product and Distribution of Knowledge
EditorsR. Oakey, A. Groen, G. Cook, P. van der Sijde
Place of PublicationUnited Kingdom
PublisherEmerald
Pages89-102
ISBN (Print)9781848557826
Publication statusPublished - 2009
EventR&D Management Conference 2004 - Sesimbra, Portugal
Duration: 6 Jul 20049 Jul 2004

Publication series

NameNew Technology - Based Firms in the new Millennium
NumberVII

Conference

ConferenceR&D Management Conference 2004
CountryPortugal
CitySesimbra
Period6/07/049/07/04

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