Preventing copycats damage: How trust could change consumers’ choice?

Svetlana Bialkova; C. Gunesch; Anna Fenko

Preventing copycats damage: How trust could change consumers’ choice?

Svetlana Bialkova, C. Gunesch, Anna Fenko

Faculty of Behavioural, Management and Social Sciences

Research output: Contribution to conference › Paper

Original language	English
Pages	-
Publication status	Published - 25 Mar 2015
Event	143rd Joint EAAE/AAEA Seminar 'Consumer Behavior in a Changing World: Food, Culture and Society' - Naples, Italy Duration: 25 Mar 2015 → 27 Mar 2015 Conference number: 143

Other

Other	143rd Joint EAAE/AAEA Seminar 'Consumer Behavior in a Changing World: Food, Culture and Society'
Country/Territory	Italy
City	Naples
Period	25/03/15 → 27/03/15

Keywords

METIS-311569
IR-97100

Cite this

@conference{1ffd8a903f7645e38a75abac0a517e29,

title = "Preventing copycats damage: How trust could change consumers{\textquoteright} choice?",

keywords = "METIS-311569, IR-97100",

author = "Svetlana Bialkova and C. Gunesch and Anna Fenko",

year = "2015",

month = mar,

day = "25",

language = "English",

pages = "--",

note = "143rd Joint EAAE/AAEA Seminar 'Consumer Behavior in a Changing World: Food, Culture and Society' ; Conference date: 25-03-2015 Through 27-03-2015",