Queer-Sensible Designing: Challenging Normative Gender through an Industrial Design Practice

Silas Denz, Wouter Eggink

    Research output: Contribution to conferencePaperpeer-review

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    Conventional design practices regard gender as a given precondition defined by femininity and masculinity. To shift these strategies to include non-heteronormative or queer users, queer theory served as a source of inspiration as well as user sensitive design techniques. As a result, a co-design workshop was developed and executed. Participants supported claims that gender scripts in designed artefacts uphold gender norms. The practice did not specify a definition of a queer design style. However, the co-design practice opened up the design process to non-normative gender scripts by unmasking binary gender dichotomies in industrial design.
    Original languageEnglish
    Number of pages15
    Publication statusPublished - 21 Jun 2019
    EventAcademy for Design Innovation Management Conference 2019: Research perspectives in the era of Transformations - Loughborough University, London, United Kingdom
    Duration: 19 Jun 201921 Jun 2019


    ConferenceAcademy for Design Innovation Management Conference 2019
    Abbreviated titleADIM 2019
    Country/TerritoryUnited Kingdom
    Internet address


    • Design practice
    • Gender normativity
    • Queer theory
    • Participatory design
    • Gender design
    • Design research
    • Brand identity


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