Re-designing adaptive selling strategies: the role of different types of shopping companions

Tobias Benjamin Scholz^*, Jörn Redler, Sven Pagel

^*Corresponding author for this work

Product—Market Relations

Research output: Contribution to journal › Article › Academic › peer-review

5 Citations (Scopus)

123 Downloads (Pure)

5 Citations
1 PhD Thesis - Research external, graduation UT

1 results

2022
Shopping companions in retail environments: A view from different perspectives
Scholz, T. B., 6 Jul 2022, Enschede: University of Twente. 194 p.
Research output: Thesis › PhD Thesis - Research external, graduation UT

Open Access
File
280 Downloads (Pure)