Reconsidering Optimal Experimental Design for Conjoint Analysis

Mercedes Esteban-Bravo, Agata Leszkiewicz, Jose M. Vidal-Sanz

    Research output: Contribution to conferencePaperAcademicpeer-review

    31 Downloads (Pure)
    Original languageEnglish
    Publication statusPublished - 2012
    Event34th ISMS Marketing Science Conference - Westin Copley Place, Boston, United States
    Duration: 7 Jun 20129 Jun 2012
    Conference number: 34
    http://www.bu.edu/marketingscience2012/

    Conference

    Conference34th ISMS Marketing Science Conference
    CountryUnited States
    CityBoston
    Period7/06/129/06/12
    Internet address

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