Resource scarce intensive strategies in the early internationalization of born globals

Viveca Sasi

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Abstract

The purpose of this paper is to explore how Born Globals solve the resource scarcity problem typical for them. In this paper we will discuss how International New Ventures or Born Globals can increase their internationalization pace with the selection of resource scarce strategies. Our underlying assumption is that with the selection of suitable strategy, the Born Global can contribute to a decreased liability of foreignness and resource scarcity, and to an increased speed of internationalization. Based on the literature we are reviewing resource acquisition strategies, and three different resource scarce strategies, 1) an externalization strategy, including a co-option strategy, 2) a low entry mode strategy, and 3) an Internet strategy.
Original languageEnglish
Title of host publicationProceedings of the 16th Annual High Technology Small Firms Conference 2008
Place of PublicationEnschede
PublisherUniversity of Twente
Number of pages18
ISBN (Print)9789036526685
DOIs
Publication statusPublished - 2008
Externally publishedYes
Event16th Annual High Technology Small Firms Conference, HTSF 2008 - Enschede, Netherlands
Duration: 21 May 200823 May 2008
Conference number: 16

Conference

Conference16th Annual High Technology Small Firms Conference, HTSF 2008
Abbreviated titleHTSF
Country/TerritoryNetherlands
CityEnschede
Period21/05/0823/05/08

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