TY - GEN
T1 - Resource scarce intensive strategies in the early internationalization of born globals
AU - Sasi, Viveca
N1 - Conference code: 16
PY - 2008
Y1 - 2008
N2 - The purpose of this paper is to explore how Born Globals solve the resource scarcity problem typical for them. In this paper we will discuss how International New Ventures or Born Globals can increase their internationalization pace with the selection of resource scarce strategies. Our underlying assumption is that with the selection of suitable strategy, the Born Global can contribute to a decreased liability of foreignness and resource scarcity, and to an increased speed of internationalization. Based on the literature we are reviewing resource acquisition strategies, and three different resource scarce strategies, 1) an externalization strategy, including a co-option strategy, 2) a low entry mode strategy, and 3) an Internet strategy.
AB - The purpose of this paper is to explore how Born Globals solve the resource scarcity problem typical for them. In this paper we will discuss how International New Ventures or Born Globals can increase their internationalization pace with the selection of resource scarce strategies. Our underlying assumption is that with the selection of suitable strategy, the Born Global can contribute to a decreased liability of foreignness and resource scarcity, and to an increased speed of internationalization. Based on the literature we are reviewing resource acquisition strategies, and three different resource scarce strategies, 1) an externalization strategy, including a co-option strategy, 2) a low entry mode strategy, and 3) an Internet strategy.
U2 - 10.3990/2.268579840
DO - 10.3990/2.268579840
M3 - Conference contribution
SN - 9789036526685
BT - Proceedings of the 16th Annual High Technology Small Firms Conference 2008
PB - University of Twente
CY - Enschede
T2 - 16th Annual High Technology Small Firms Conference, HTSF 2008
Y2 - 21 May 2008 through 23 May 2008
ER -