This dissertation focuses on the social psychological determinants of mobile communication technology use and adoption in an attempt to better understand people’s behavior for adopting and using innovative information and communication technologies. In particular, this study emphasizes the comparison of three media use models to explain and predict media technology behavior from different theoretical perspectives.
|Award date||13 Dec 2007|
|Place of Publication||Enschede|
|Publication status||Published - 13 Dec 2007|