Standardizing versus customizing service encounters: A graphical representation of life cycle models

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 13 Jun 2014
Event	8th International Service Research Conference, AMA SERVSIG 2014 - Thessaloniki, Greece Duration: 13 Jun 2014 → 15 Jun 2014 Conference number: 8

Conference	8th International Service Research Conference, AMA SERVSIG 2014
Abbreviated title	AMA SERVSIG
Country/Territory	Greece
City	Thessaloniki
Period	13/06/14 → 15/06/14

Cite this

@conference{4c9a805bb101428faf4021659c25522a,

title = "Standardizing versus customizing service encounters: A graphical representation of life cycle models",

author = "E. Furtmueller and K. Hofer",

year = "2014",

month = jun,

day = "13",

language = "English",

note = "8th International Service Research Conference, AMA SERVSIG 2014, AMA SERVSIG ; Conference date: 13-06-2014 Through 15-06-2014",

}