Strategic Advertisement with Externalities: A New Dynamic Approach

    Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

    Original languageUndefined
    Title of host publicationModeling, Computation and Optimization
    EditorsS.K. Neogy, A.K. Das, R.B. Bapat
    Pages21-43
    Number of pages348
    Publication statusPublished - 2009

    Publication series

    NameStatistical Science and Interdisciplinary Research
    Number6

    Keywords

    • METIS-262198

    Cite this

    Joosten, R. A. M. G. (2009). Strategic Advertisement with Externalities: A New Dynamic Approach. In S. K. Neogy, A. K. Das, & R. B. Bapat (Eds.), Modeling, Computation and Optimization (pp. 21-43). (Statistical Science and Interdisciplinary Research; No. 6).
    Joosten, Reinoud A.M.G. / Strategic Advertisement with Externalities: A New Dynamic Approach. Modeling, Computation and Optimization. editor / S.K. Neogy ; A.K. Das ; R.B. Bapat. 2009. pp. 21-43 (Statistical Science and Interdisciplinary Research; 6).
    @inbook{f3d9b7bfa36744b2a2fff01595659f74,
    title = "Strategic Advertisement with Externalities: A New Dynamic Approach",
    keywords = "METIS-262198",
    author = "Joosten, {Reinoud A.M.G.}",
    year = "2009",
    language = "Undefined",
    isbn = "978-981-4273-50-3",
    series = "Statistical Science and Interdisciplinary Research",
    number = "6",
    pages = "21--43",
    editor = "S.K. Neogy and A.K. Das and R.B. Bapat",
    booktitle = "Modeling, Computation and Optimization",

    }

    Joosten, RAMG 2009, Strategic Advertisement with Externalities: A New Dynamic Approach. in SK Neogy, AK Das & RB Bapat (eds), Modeling, Computation and Optimization. Statistical Science and Interdisciplinary Research, no. 6, pp. 21-43.

    Strategic Advertisement with Externalities: A New Dynamic Approach. / Joosten, Reinoud A.M.G.

    Modeling, Computation and Optimization. ed. / S.K. Neogy; A.K. Das; R.B. Bapat. 2009. p. 21-43 (Statistical Science and Interdisciplinary Research; No. 6).

    Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

    TY - CHAP

    T1 - Strategic Advertisement with Externalities: A New Dynamic Approach

    AU - Joosten, Reinoud A.M.G.

    PY - 2009

    Y1 - 2009

    KW - METIS-262198

    M3 - Chapter

    SN - 978-981-4273-50-3

    T3 - Statistical Science and Interdisciplinary Research

    SP - 21

    EP - 43

    BT - Modeling, Computation and Optimization

    A2 - Neogy, S.K.

    A2 - Das, A.K.

    A2 - Bapat, R.B.

    ER -

    Joosten RAMG. Strategic Advertisement with Externalities: A New Dynamic Approach. In Neogy SK, Das AK, Bapat RB, editors, Modeling, Computation and Optimization. 2009. p. 21-43. (Statistical Science and Interdisciplinary Research; 6).