Abstract
| Original language | Undefined |
|---|---|
| Supervisors/Advisors |
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| Award date | 6 Jun 1997 |
| Place of Publication | Enschede |
| Publisher | |
| Print ISBNs | 9789036509626 |
| Publication status | Published - 6 Jun 1997 |
Keywords
- IR-58679
Cite this
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Strategic alliances : fit or failure. / Douma, Marc Ulco.
Enschede : University of Twente, 1997. 262 p.Research output: Thesis › PhD Thesis - Research UT, graduation UT
TY - THES
T1 - Strategic alliances : fit or failure
AU - Douma, Marc Ulco
PY - 1997/6/6
Y1 - 1997/6/6
N2 - Strategic alliances have come to form a structural element within present day economic systems. In spite of a considerable increase in the number of alliances, in practice these are quite often less successful than initially anticipated by the partners involved. These two observations formed the immediate motivation for our research into strategic alliances. The objective of this research was the development of a practical framework for companies, that structures and objectifies the decision making process pertaining to a strategic alliance, thus enhancing the quality of the decision. An essential assumption here, was that the strategic and organisational aspects of a strategic alliance are closely related. In the literature there was a lack of clarity on the question of what actually is a strategic alliance. A supplementary objective was therefore the clear definition of strategic alliances.
AB - Strategic alliances have come to form a structural element within present day economic systems. In spite of a considerable increase in the number of alliances, in practice these are quite often less successful than initially anticipated by the partners involved. These two observations formed the immediate motivation for our research into strategic alliances. The objective of this research was the development of a practical framework for companies, that structures and objectifies the decision making process pertaining to a strategic alliance, thus enhancing the quality of the decision. An essential assumption here, was that the strategic and organisational aspects of a strategic alliance are closely related. In the literature there was a lack of clarity on the question of what actually is a strategic alliance. A supplementary objective was therefore the clear definition of strategic alliances.
KW - IR-58679
M3 - PhD Thesis - Research UT, graduation UT
SN - 9789036509626
PB - University of Twente
CY - Enschede
ER -