Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping

Marina Gelici-Zeko; Diederick Lutters; Roland ten Klooster; P. Weijzen

Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping

Marina Gelici-Zeko, Diederick Lutters, Roland ten Klooster, P. Weijzen

Faculty of Engineering Technology

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	Proceedings 18th IAPRI World Packaging Conference
Place of Publication	San Luis Obispo, USA
Publisher	DEStech Publications, Inc
Pages	n/a-n/a
ISBN (Print)	9781605950846
Publication status	Published - 17 Jun 2012
Event	18th IAPRI World Packaging Conference 2012 - California Polytechnic State University, San Luis Obispo, United States Duration: 17 Jun 2012 → 17 Jun 2012 Conference number: 18

Publication series

Name
Publisher	DEStech Publications, Inc.

Conference

Conference	18th IAPRI World Packaging Conference 2012
Country/Territory	United States
City	San Luis Obispo
Period	17/06/12 → 17/06/12

Keywords

IR-81640
METIS-286576
Onderzoek van algemene industriele aardMechanical engineering and technology

Cite this

@inproceedings{76b76b256495418585357097ad7d0f9d,

title = "Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping",

keywords = "IR-81640, METIS-286576, Onderzoek van algemene industriele aardMechanical engineering and technology",

author = "Marina Gelici-Zeko and Diederick Lutters and {ten Klooster}, Roland and P. Weijzen",

year = "2012",

month = jun,

day = "17",

language = "English",

isbn = "9781605950846",

publisher = "DEStech Publications, Inc",

pages = "n/a--n/a",

booktitle = "Proceedings 18th IAPRI World Packaging Conference",

note = "18th IAPRI World Packaging Conference 2012 ; Conference date: 17-06-2012 Through 17-06-2012",

}

Gelici-Zeko, M, Lutters, D , ten Klooster, R & Weijzen, P 2012, Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping. in Proceedings 18th IAPRI World Packaging Conference. DEStech Publications, Inc, San Luis Obispo, USA, pp. n/a-n/a, 18th IAPRI World Packaging Conference 2012, San Luis Obispo, California, United States, 17/06/12.

Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping. / Gelici-Zeko, Marina; Lutters, Diederick ; ten Klooster, Roland et al.

Proceedings 18th IAPRI World Packaging Conference. San Luis Obispo, USA : DEStech Publications, Inc, 2012. p. n/a-n/a.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

TY - GEN

T1 - Studying the Influence of Packaging Design on Consumer Perceptions (of Dairy Products) Using Categorizing and Perceptual Mapping

AU - Gelici-Zeko, Marina

AU - Lutters, Diederick

AU - ten Klooster, Roland

AU - Weijzen, P.

N1 - Conference code: 18

PY - 2012/6/17

Y1 - 2012/6/17

KW - IR-81640

KW - METIS-286576

KW - Onderzoek van algemene industriele aardMechanical engineering and technology

M3 - Conference contribution

SN - 9781605950846

SP - n/a-n/a

BT - Proceedings 18th IAPRI World Packaging Conference

PB - DEStech Publications, Inc

CY - San Luis Obispo, USA

T2 - 18th IAPRI World Packaging Conference 2012

Y2 - 17 June 2012 through 17 June 2012

ER -