Sustainability has become well-established in many companies’ strategic postures. However, executing sustainability-related goals often lags at the operational level. This study analyzes how decision-making processes in packaging development at different hierarchical levels are characterized in achieving a sustainability consensus. For data analysis, we use a fuzzy-set qualitative comparative analysis (fsQCA) – a set-theoretic method – with empirical data derived from packaging expert surveys. Involvement and decision making by internal actors, involvement of external actors, and strategic and operational sustainability target setting act as attributes causing the outcome of interest: the levels of sustainability implementation on both the strategic and the operational level of packaging development. Most of the configurations that lead to high levels of sustainability integration differ between the strategic and the operational level. The insights on the sustainability-related configurations of internal and external actors provide guidance for managing projects across the strategic and operational levels in improving sustainable packaging development.
|Publication status||Published - Jun 2017|
|Event||7th Global Innovation & Knowledge Academy GIKA Conference 2017: Innovation, Knowledge, Judgment and Decision-Making as Virtuous Cycles - University of Lisbon, Lisbon, Portugal|
Duration: 28 Jul 2017 → 30 Jul 2017
|Conference||7th Global Innovation & Knowledge Academy GIKA Conference 2017|
|Abbreviated title||GIKA 2017|
|Period||28/07/17 → 30/07/17|
- Packaging development
- Strategic management
- Operations management
de Koeijer, B., & Gelhard, C. (2017). Sustainability priorities across the strategic and operational level in packaging development: A set-theoretic approach to actor involvement. Paper presented at 7th Global Innovation & Knowledge Academy GIKA Conference 2017, Lisbon, Portugal.