Synchronicity Management: Mitigating Supply Chain Risks by Systematically Taking Demand Changes as Starting Point-A Lesson from the COVID-19 Crisis

Holger Schiele*, Petra Hoffmann, Thomas Korber

*Corresponding author for this work

    Research output: Contribution to journalArticleAcademicpeer-review

    Abstract

    Analyzing the impact of COVID-19 on supply management, this article identifies 'synchronicity management' as a novel supply risk management strategy. Synchronicity management synchronizes the supply chain with customer demand. In this way, overreactions to crises can be prevented. First, we introduce the supply risk management model from Hoffmann et al. (2013) and use this model to analyze our results from 26 interviews on supply management implications of the corona crisis with companies in a Central European region. Based on this, we derive suggestions for holistically improving future supply risk management processes and derive four propositions on how to manage crisis from a supply perspective. In addition, we explore implications for supply risk management from a strategic and operative point of view. In this context, we present a tool on how procurement can synchronize the supply chain with customer demand changes. Finally, future trends in supply chain risk and resilience management are being analyzed.

    Original languageEnglish
    Article number9268143
    Pages (from-to)55-62
    Number of pages8
    JournalIEEE Engineering Management Review
    Volume49
    Issue number1
    DOIs
    Publication statusPublished - 1 Dec 2021

    Keywords

    • COVID-19 crisis
    • operative and strategic implications
    • purchasing
    • supply chain risk management model
    • supply risk management
    • synchronicity management

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