The impact of social categorization on persuasion attempts

M.A. Tuk, P.W.J. Verlegh, A. Smidts, D.H.J. Wigboldus

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    Original languageUndefined
    Title of host publicationAdvances in Consumer Research
    EditorsAnn L. Mc.Gill, Sharon Shavitt
    Place of PublicationSan Francisco
    PublisherAssociation for Consumer Research (ACR)
    Pages596-597
    ISBN (Print)0-915552-63-9
    Publication statusPublished - 23 Oct 2009
    Event36th North American Conference of the Association for Consumer Research (ACR) 2008 - San Francisco, United States
    Duration: 23 Oct 200826 Oct 2008
    Conference number: 36

    Publication series

    Name
    Volume36

    Conference

    Conference36th North American Conference of the Association for Consumer Research (ACR) 2008
    CountryUnited States
    CitySan Francisco
    Period23/10/0826/10/08

    Keywords

    • METIS-261391

    Cite this

    Tuk, M. A., Verlegh, P. W. J., Smidts, A., & Wigboldus, D. H. J. (2009). The impact of social categorization on persuasion attempts. In A. L. Mc.Gill, & S. Shavitt (Eds.), Advances in Consumer Research (pp. 596-597). San Francisco: Association for Consumer Research (ACR).
    Tuk, M.A. ; Verlegh, P.W.J. ; Smidts, A. ; Wigboldus, D.H.J. / The impact of social categorization on persuasion attempts. Advances in Consumer Research. editor / Ann L. Mc.Gill ; Sharon Shavitt. San Francisco : Association for Consumer Research (ACR), 2009. pp. 596-597
    @inproceedings{eb5d05ea6a89475087ac0c5599b47ac6,
    title = "The impact of social categorization on persuasion attempts",
    keywords = "METIS-261391",
    author = "M.A. Tuk and P.W.J. Verlegh and A. Smidts and D.H.J. Wigboldus",
    year = "2009",
    month = "10",
    day = "23",
    language = "Undefined",
    isbn = "0-915552-63-9",
    publisher = "Association for Consumer Research (ACR)",
    pages = "596--597",
    editor = "Mc.Gill, {Ann L.} and Sharon Shavitt",
    booktitle = "Advances in Consumer Research",
    address = "United States",

    }

    Tuk, MA, Verlegh, PWJ, Smidts, A & Wigboldus, DHJ 2009, The impact of social categorization on persuasion attempts. in AL Mc.Gill & S Shavitt (eds), Advances in Consumer Research. Association for Consumer Research (ACR), San Francisco, pp. 596-597, 36th North American Conference of the Association for Consumer Research (ACR) 2008, San Francisco, United States, 23/10/08.

    The impact of social categorization on persuasion attempts. / Tuk, M.A.; Verlegh, P.W.J.; Smidts, A.; Wigboldus, D.H.J.

    Advances in Consumer Research. ed. / Ann L. Mc.Gill; Sharon Shavitt. San Francisco : Association for Consumer Research (ACR), 2009. p. 596-597.

    Research output: Chapter in Book/Report/Conference proceedingConference contributionAcademicpeer-review

    TY - GEN

    T1 - The impact of social categorization on persuasion attempts

    AU - Tuk, M.A.

    AU - Verlegh, P.W.J.

    AU - Smidts, A.

    AU - Wigboldus, D.H.J.

    PY - 2009/10/23

    Y1 - 2009/10/23

    KW - METIS-261391

    M3 - Conference contribution

    SN - 0-915552-63-9

    SP - 596

    EP - 597

    BT - Advances in Consumer Research

    A2 - Mc.Gill, Ann L.

    A2 - Shavitt, Sharon

    PB - Association for Consumer Research (ACR)

    CY - San Francisco

    ER -

    Tuk MA, Verlegh PWJ, Smidts A, Wigboldus DHJ. The impact of social categorization on persuasion attempts. In Mc.Gill AL, Shavitt S, editors, Advances in Consumer Research. San Francisco: Association for Consumer Research (ACR). 2009. p. 596-597