The importance of Internet as a strategic Management Tool: A study of Dutch SMEs

Efthymios Constantinides

doi:10.3990/2.268629828

The importance of Internet as a strategic Management Tool: A study of Dutch SMEs

Efthymios Constantinides

Faculty of Behavioural, Management and Social Sciences

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic

98 Downloads (Pure)

Abstract

This paper proposes a methodology for the identification and evaluation of Internet-based strategies and examines the role of the Internet as element of the strategic planning of Small and Medium Enterprises (SMEs) from a variety of Dutch industrial sectors. The study has an explorative character and is based on empirical data; it reveals the degree of acceptance and integration of the Web into the strategic plans by assessing management attitudes in three categories of factors delineating the online strategy. The findings suggest that while managers appreciate the importance of the Internet as essential component of their business setting, Web-based commerce does not seem to have become an integral part of corporate strategy by this category of businesses; limited strategic commitment and cautious attitudes in adopting technology as an important strategic option are for all intents and purposes preventing SMEs from fully utilizing the potential of the virtual marketplace.

Original language	English
Title of host publication	Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006
Editors	Gloria Rossini
Place of Publication	Enschede
Publisher	University of Twente
Number of pages	27
ISBN (Print)	9789081078412
DOIs	https://doi.org/10.3990/2.268629828
Publication status	Published - 2006
Event	14th Annual High Technology Small Firms Conference, HTSF 2006 - University of Twente, Enschede, Netherlands Duration: 11 May 2006 → 13 May 2006 Conference number: 14

Conference

Conference	14th Annual High Technology Small Firms Conference, HTSF 2006
Abbreviated title	HTSF
Country/Territory	Netherlands
City	Enschede
Period	11/05/06 → 13/05/06

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

Access to Document

10.3990/2.268629828

ArticleFinal published version, 141 KB

1 Book

Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006
Rossini, G., 2006, Enschede: University of Twente. 771 p.
Research output: Book/Report › Book › Professional

Open Access
File

81 Downloads (Pure)

Cite this

@inproceedings{99edb437ad83446ba4e65f9137d61e9a,

title = "The importance of Internet as a strategic Management Tool: A study of Dutch SMEs",

abstract = "This paper proposes a methodology for the identification and evaluation of Internet-based strategies and examines the role of the Internet as element of the strategic planning of Small and Medium Enterprises (SMEs) from a variety of Dutch industrial sectors. The study has an explorative character and is based on empirical data; it reveals the degree of acceptance and integration of the Web into the strategic plans by assessing management attitudes in three categories of factors delineating the online strategy. The findings suggest that while managers appreciate the importance of the Internet as essential component of their business setting, Web-based commerce does not seem to have become an integral part of corporate strategy by this category of businesses; limited strategic commitment and cautious attitudes in adopting technology as an important strategic option are for all intents and purposes preventing SMEs from fully utilizing the potential of the virtual marketplace.",

author = "Efthymios Constantinides",

year = "2006",

doi = "10.3990/2.268629828",

language = "English",

isbn = "9789081078412",

editor = "Gloria Rossini",

booktitle = "Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006",

publisher = "University of Twente",

address = "Netherlands",

note = "14th Annual High Technology Small Firms Conference, HTSF 2006, HTSF ; Conference date: 11-05-2006 Through 13-05-2006",

}

Constantinides, E 2006, The importance of Internet as a strategic Management Tool: A study of Dutch SMEs. in G Rossini (ed.), Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006. University of Twente, Enschede, 14th Annual High Technology Small Firms Conference, HTSF 2006, Enschede, Netherlands, 11/05/06. https://doi.org/10.3990/2.268629828

The importance of Internet as a strategic Management Tool: A study of Dutch SMEs. / Constantinides, Efthymios.
Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006. ed. / Gloria Rossini. Enschede: University of Twente, 2006.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic

TY - GEN

T1 - The importance of Internet as a strategic Management Tool

T2 - 14th Annual High Technology Small Firms Conference, HTSF 2006

AU - Constantinides, Efthymios

N1 - Conference code: 14

PY - 2006

Y1 - 2006

N2 - This paper proposes a methodology for the identification and evaluation of Internet-based strategies and examines the role of the Internet as element of the strategic planning of Small and Medium Enterprises (SMEs) from a variety of Dutch industrial sectors. The study has an explorative character and is based on empirical data; it reveals the degree of acceptance and integration of the Web into the strategic plans by assessing management attitudes in three categories of factors delineating the online strategy. The findings suggest that while managers appreciate the importance of the Internet as essential component of their business setting, Web-based commerce does not seem to have become an integral part of corporate strategy by this category of businesses; limited strategic commitment and cautious attitudes in adopting technology as an important strategic option are for all intents and purposes preventing SMEs from fully utilizing the potential of the virtual marketplace.

AB - This paper proposes a methodology for the identification and evaluation of Internet-based strategies and examines the role of the Internet as element of the strategic planning of Small and Medium Enterprises (SMEs) from a variety of Dutch industrial sectors. The study has an explorative character and is based on empirical data; it reveals the degree of acceptance and integration of the Web into the strategic plans by assessing management attitudes in three categories of factors delineating the online strategy. The findings suggest that while managers appreciate the importance of the Internet as essential component of their business setting, Web-based commerce does not seem to have become an integral part of corporate strategy by this category of businesses; limited strategic commitment and cautious attitudes in adopting technology as an important strategic option are for all intents and purposes preventing SMEs from fully utilizing the potential of the virtual marketplace.

U2 - 10.3990/2.268629828

DO - 10.3990/2.268629828

M3 - Conference contribution

SN - 9789081078412

BT - Proceedings of the 14th Annual High Technology Small Firms Conference and Doctoral Workshop 2006

A2 - Rossini, Gloria

PB - University of Twente

CY - Enschede

Y2 - 11 May 2006 through 13 May 2006

ER -