The Strategy Blueprint: A Strategy Process Computer-Aided Design Tool

Adina Ioana Aldea; Tania Rizki Febriani; Maya Daneva; Maria Eugenia Iacob

The Strategy Blueprint: A Strategy Process Computer-Aided Design Tool

Adina Ioana Aldea, Tania Rizki Febriani, Maya Daneva, Maria Eugenia Iacob

Industrial Engineering & Business Information Systems

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

1 Citation (Scopus)

4345 Downloads (Pure)

Abstract

Strategy has always been a main concern of organizations because it dictates their direction, and therefore
determines their success. Thus, organizations need to have adequate support to guide them through their
strategy formulation process. The goal of this research is to develop a computer-based tool, known as ‘the
Strategy Blueprint’, consisting of a combination of nine strategy techniques, which can help organizations
define the most suitable strategy, based on the internal and external factors that influence their business. The
research methodology we adopted is design science. To visualize the Strategy Blueprint tool, we use a
spreadsheet-based implementation. Our first evaluation of the tool in real-life settings indicates that the tool
is both useful and easy to use.

Original language	English
Title of host publication	VMSD 2017: Proceedings of the Seventh International Symposium on Business Modeling and Software Design
Publisher	SCITEPRESS
Pages	125-135
Number of pages	11
ISBN (Print)	978-989-758-238-7
Publication status	Published - 2017
Event	7th International Symposium on Business Modeling and Software Design - Barcelona, Spain Duration: 3 Jul 2017 → 5 Jul 2017 Conference number: 7

Conference

Conference	7th International Symposium on Business Modeling and Software Design
Abbreviated title	BMSD 2017
Country/Territory	Spain
City	Barcelona
Period	3/07/17 → 5/07/17

Keywords

Strategy process
Risk analysis
Reasoning tree
Strategy formulation
Strategy visualisation
Computer-based tool
ArchiMate

Access to Document

Aldea-The Strategy BlueprintFinal published version, 1.59 MB
ProceedingsOfSeventhBMSDFinal published version, 46.9 MB

Cite this

@inproceedings{ddfd8c831e8540aaa3001d7db5b2995d,

title = "The Strategy Blueprint: A Strategy Process Computer-Aided Design Tool",

abstract = "Strategy has always been a main concern of organizations because it dictates their direction, and thereforedetermines their success. Thus, organizations need to have adequate support to guide them through theirstrategy formulation process. The goal of this research is to develop a computer-based tool, known as {\textquoteleft}theStrategy Blueprint{\textquoteright}, consisting of a combination of nine strategy techniques, which can help organizationsdefine the most suitable strategy, based on the internal and external factors that influence their business. Theresearch methodology we adopted is design science. To visualize the Strategy Blueprint tool, we use aspreadsheet-based implementation. Our first evaluation of the tool in real-life settings indicates that the toolis both useful and easy to use.",

keywords = "Strategy process, Risk analysis, Reasoning tree, Strategy formulation, Strategy visualisation, Computer-based tool, ArchiMate",

author = "Aldea, {Adina Ioana} and Febriani, {Tania Rizki} and Maya Daneva and Iacob, {Maria Eugenia}",

year = "2017",

language = "English",

isbn = "978-989-758-238-7",

pages = "125--135",

booktitle = "VMSD 2017: Proceedings of the Seventh International Symposium on Business Modeling and Software Design",

publisher = "SCITEPRESS",

note = "7th International Symposium on Business Modeling and Software Design, BMSD 2017 ; Conference date: 03-07-2017 Through 05-07-2017",

}

The Strategy Blueprint: A Strategy Process Computer-Aided Design Tool. / Aldea, Adina Ioana; Febriani, Tania Rizki; Daneva, Maya et al.
VMSD 2017: Proceedings of the Seventh International Symposium on Business Modeling and Software Design. SCITEPRESS, 2017. p. 125-135.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

TY - GEN

T1 - The Strategy Blueprint

T2 - 7th International Symposium on Business Modeling and Software Design

AU - Aldea, Adina Ioana

AU - Febriani, Tania Rizki

AU - Daneva, Maya

AU - Iacob, Maria Eugenia

N1 - Conference code: 7

PY - 2017

Y1 - 2017

N2 - Strategy has always been a main concern of organizations because it dictates their direction, and thereforedetermines their success. Thus, organizations need to have adequate support to guide them through theirstrategy formulation process. The goal of this research is to develop a computer-based tool, known as ‘theStrategy Blueprint’, consisting of a combination of nine strategy techniques, which can help organizationsdefine the most suitable strategy, based on the internal and external factors that influence their business. Theresearch methodology we adopted is design science. To visualize the Strategy Blueprint tool, we use aspreadsheet-based implementation. Our first evaluation of the tool in real-life settings indicates that the toolis both useful and easy to use.

AB - Strategy has always been a main concern of organizations because it dictates their direction, and thereforedetermines their success. Thus, organizations need to have adequate support to guide them through theirstrategy formulation process. The goal of this research is to develop a computer-based tool, known as ‘theStrategy Blueprint’, consisting of a combination of nine strategy techniques, which can help organizationsdefine the most suitable strategy, based on the internal and external factors that influence their business. Theresearch methodology we adopted is design science. To visualize the Strategy Blueprint tool, we use aspreadsheet-based implementation. Our first evaluation of the tool in real-life settings indicates that the toolis both useful and easy to use.

KW - Strategy process

KW - Risk analysis

KW - Reasoning tree

KW - Strategy formulation

KW - Strategy visualisation

KW - Computer-based tool

KW - ArchiMate

M3 - Conference contribution

SN - 978-989-758-238-7

SP - 125

EP - 135

BT - VMSD 2017: Proceedings of the Seventh International Symposium on Business Modeling and Software Design

PB - SCITEPRESS

Y2 - 3 July 2017 through 5 July 2017

ER -

The Strategy Blueprint: A Strategy Process Computer-Aided Design Tool

Abstract

Conference

Keywords

Access to Document

Fingerprint

Cite this