What drives the geeks? Linking computer enthusiasm to achievement goals

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Abstract

The personality construct of geekism is introduced as the tendency to act out one's need for cognition in the domain of computing technology. Achievement goal theory is introduced, and we ask, what drives geeks in terms of achievement. In a questionnaire study, it is shown that geekism is related to achievement motivation in imagined situations with technology. Need for cognition showed strong association with self-oriented achievement goals. A newly created scale for computer enthusiasm seems to reflect performance oriented achievement goals
Original languageEnglish
DOIs
Publication statusPublished - 9 Sept 2014
Event28th International BCS Human Computer Interaction Conference, HCI 2014: Sand, sea and Sky - Holiday HCI - Royal Clifton Hotel, Southport, United Kingdom
Duration: 9 Sept 201412 Sept 2014
Conference number: 28

Conference

Conference28th International BCS Human Computer Interaction Conference, HCI 2014
Abbreviated titleHCI
Country/TerritoryUnited Kingdom
CitySouthport
Period9/09/1412/09/14

Keywords

  • IR-92519
  • METIS-306376
  • Individual differences
  • geekism
  • need-for-cognition
  • achievement motif
  • linear mixed-effects models

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